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LATEST ARTICLES
The Journey is the Destination
Enjoy every startup challenge with as much gusto as you will have when reaching your final goal. Here's why.
Define Your Startup’s Unfair Advantage First
When early market analysis is neglected, initial assumptions about customer behavior, product adoption, and value offering, typically fall short of expectations once the product is in the hands of customers.
Excitement Renewed: Phase 5 of the Start-Up Journey
From the Anatomy of a Start-Up: Emotions Edition Series Once a start-up gets past the hurdles of raising funding, hiring initial employees, iterating on early product versions and incorporating user feedback — the team is finally ready to acquire their first paying customers. Securing first paying customers can often take much longer than originally anticipated which
Announcing our investment in Beulr
I am excited to share the news of our investment in Beulr, a start-up that is helping people be more productive with a personal auto-attending bot for online meetings. Sign up and show up, even when you can’t make it. Schedule days or weeks in advance and tell the bot exactly when to arrive and
Reality Check: Build It and They *Don’t* Come
At Inspiration Ventures we often find that founders make the mistake of spending too much time planning and developing product functionality and features in a vacuum –– without much collaboration with potential customers or analysis of the market.
Ego and Friends and Family Funding: Phase 3 of the Start-Up Journey
Once the imaginary friend phase is taking shape among the initial team, and the skill of telling the business story continues to improve, the attention usually turns to the realization that the venture is going to take resources and funding. That's where friends and family first comes in.